De’Longhi asked 160over90 to develop their holiday campaign for 2010. The goal was to let the customer know that De’Longhi products aren’t just home appliances, they’re great gifts for the design-minded person on your list. For the ad campaign we created a website that complimented this message by showcasing the products in an updated version of the De’Longhi branded photographic style that included festive propping for the products. The website also contained recipes, tips, and guides on how to utilize De’Longhi products to make your holiday even more luxurious.
Created at 160over90, the team included:
Executive Creative Director: Jim Walls; Creative Director: Stephen Penning; Art Director: Adam Flanagan; Web Developer: Mark Llobrera; Copywriter: Kyle Arango; Account Manager: Jon Fruman; Photography: Tom Ammon.